CLIENT: ADROLL //
AGENCY: ARGONAUT //
MY ROLE: CREATIVE //
Uprooted in Solidarity - Sistas Strugglife Cycles
A three-phase initiative aimed at providing feminine hygiene products and other basic goods to homeless women, I used my video talents to create video content that provided awareness of the cause in San Francisco, California.
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Phase 1 was a fundraiser in the form of barbecue at -- skate shop in the Tenderloin district of SF.

Phase 2 was an artists showcase and a local artists market where artists could sell their handcrafted goods.

Phase 3 was distribution of all the goods that were collected and other goods that were donated to the cause. Through promotion of the fundraiser local restaurants and non-profits chipped in to exceed the goal raised and also provide some hygiene products to homeless men.





